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When Rock Becomes A Mirror Of Society

Rock in Rio has grown beyond music, bringing generations, genres and cultures together in the same cultural space

By Maria Raquel

Published on September 6, 2026

When Rock Becomes A Mirror Of Society

Rock in Rio began as a festival. Forty-one years later, it seems more interesting to observe it as a cultural organism. Music remains its heart, of course, but around it have grown technology, behavior, identity, business, social causes and a mixture of audiences that would hardly occupy the same place by choice.

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